I’ll be the first one to admit that I was a little skeptical of the most recent Instagram update, and not the biggest fan of the way it’s been used so far. We can post multiple images now? Is that really necessary? However, I didn’t want to completely dismiss it and knew there must be a way to use it to gain your business more exposure. So I’ve come up with a few ideas for my fellow creative, so you can use the update to your advantage!
Before + Afters
This one just might be my favorite. Now, instead of posting images side by side, you can let users interact with them more. Most of your clients won’t understand all of the time you put into an image, so give them an inside look!
Behind the Scenes
I’ve come to learn that followers love a good behind-the-scenes photo. And for me, it’s always been a little hard to choose which one to use! Don’t be afraid to add a couple of BTS photos at a time now – or, you can pair a BTS with the final product, for them to really marvel over what it can take to get the shot.
Now that I’ve shared some of my ideas, I want to hear yours! Tell me, what are your favorite things about the Instagram update? How do you plan to use it? Share in the comments, or send me an email at JoelleElizabethPhotography@gmail.com
Follow along in my adventures on Instagram! @joelleelizabethphotography